Wharton on Making Decisions,9780471689386

Wharton on Making Decisions

by ; ;
Edition: 1st
ISBN13: 9780471689386
ISBN10: 0471689386
Format: Paperback
Pub. Date: 2004-08-20
Publisher(s): Wiley
List Price: $35.00

Buy New

Usually Ships in 2-3 Business Days
$34.65
Add to Cart

Buy Used

Usually Ships in 24-48 Hours
$26.25
Add to Cart

Rent Book

Select for Price
Add to Cart
There was a problem. Please try again later.

Rent Digital

Rent Digital Options
Online:1825 Days access
Downloadable:Lifetime Access
$25.20
*To support the delivery of the digital material to you, a digital delivery fee of $3.99 will be charged on each digital item.
$25.20*
Add to Cart
Buy from our Marketplace starting at $4.40

How Marketplace Works:

  • This item is offered by an independent seller and not shipped from our warehouse
  • Item details like edition and cover design may differ from our description; see seller's comments before ordering.
  • Sellers much confirm and ship within two business days; otherwise, the order will be cancelled and refunded.
  • Marketplace purchases cannot be returned to eCampus.com. Contact the seller directly for inquiries; if no response within two days, contact customer service.
  • Additional shipping costs apply to Marketplace purchases. Review shipping costs at checkout.

Summary

Perspectives from leaders in decision science at Wharton Organized in part through Wharton's Risk Management and Decision Processes Center, the book assembles leading researchers from Wharton's business faculty who demonstrate how to apply the latest approaches in decision-making from four perspectives: personal, managerial, negotiator, and consumer. Each chapter describes how decisions are actually made, presents the ideal scenario, and then provides practical suggestions for improvement. The subjects range from when consumers will choose variety, integrating intuition into decisions, and applying game theory and strategic decisions, to decision factors in negotiations and how choices are made about insurance and health care.

Author Biography

STEPHEN J. HOCH is the John J. Pomerantz Professor of Marketing at the Wharton School.<BR> HOWARD C. KUNREUTHER is the Cecilia Yen Koo Professor of Decision Sciences and Public Policy and Management, and Codirector of the Risk Management and Decision Processes Center at the Wharton School.<BR> ROBERT E. GUNTHER was the coordinating writer for Wharton on Managing Emerging Technologies and Wharton on Dynamic Competitive Strategy.

Table of Contents

Chapter 1. A Complex Web of Decisions (Stephen J. Hoch and Howard C. Kunreuther).
PART I. PERSONAL DECISION MAKING.
Chapter 2. The Emotional Nature of Decision Trade-Offs (Mary Frances Luce, John W. Payne and James R. Bettman).
Chapter 3. Bumbling Geniuses: The Power of Everyday Reasoning in Multistage Decision Making (Robert J. Meyer and J. Wesley Hutchinson).
Chapter 4. Choosing Variety (Barbara E. Kahn and Andrea Morales).
PART II. MANAGERIAL DECISION MAKING.
Chapter 5. Combining Models with Intuition to Improve Decisions (Stephen J. Hoch).
Chapter 6. Reflective versus Expedient Decision Making: Views from East and West (Karen A. Jehn and Keith Weigelt).
Chapter 7. Decision Making in Complex Environments: New Tools for a New Age (Paul R. Kleindorfer).
Chapter 8. Managing Frames to Make Better Decisions (Paul J.H. Schoemaker and J. Edward Russo).
PART III. MULTIPARTY DECISION MAKING.
Chapter 9. Strategic Learning and Teaching (Colin F. Camerer and Teck H. Ho).
Chapter 10. Reputations in Negotiation (Steven Glick and Rachel Croson).
Chapter 11. Deception in Negotiations (Maurice E. Schweitzer).
Chapter 12. Electronic Bargaining: The Perils of E-Mail and the Promise of Computer-Assisted Negotiations (G. Richard Shell).
PART IV. IMPACT OF DECISION MAKING ON SOCIETY.
Chapter 13. A Change of Heart: Unexpected Responses to Medical Testing (John Hershey and David A. Asch).
Chapter 14. Values and Decisions (J Irwin and Jonathan Baron).
Chapter 15. Protective Decisions: Fear or Prudence (Howard C. Kunreuther).
Chapter 16. Learners or Lemmings: The Nature of Information Cascades (Felix Oberholzer-Gee).
Chapter 17. Split Personality: Inconsistencies in Private and Public Decisions (Mark V. Pauly).
Notes.
Index.

An electronic version of this book is available through VitalSource.

This book is viewable on PC, Mac, iPhone, iPad, iPod Touch, and most smartphones.

By purchasing, you will be able to view this book online, as well as download it, for the chosen number of days.

Digital License

You are licensing a digital product for a set duration. Durations are set forth in the product description, with "Lifetime" typically meaning five (5) years of online access and permanent download to a supported device. All licenses are non-transferable.

More details can be found here.

A downloadable version of this book is available through the eCampus Reader or compatible Adobe readers.

Applications are available on iOS, Android, PC, Mac, and Windows Mobile platforms.

Please view the compatibility matrix prior to purchase.