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• The combination of optical illusion theory and advertising technique not only provides theoretical knowledge for readers, but will also provide design inspiration
• Projects are classified according to type of optical illusion - angle, space and image reversal
• The audience for this book will be broad - designers, advertising agencies, and anyone with an interest in optical illusions
This book focuses on the design of print advertisements that employ optical illusion theory to create an eye-catching and attractive visual piece. Based on this theory projects in this book are divided into three categories: "angle", "space" and "reversal". This book combines theory with creative case study examples, making it a useful tool for designers and advertising agencies who are seeking inspiration.
Trick Your Eyes Optical Illusion in Advertisements
by Chen, WangFormat: Hardcover
Pub. Date: 2019-11-29
Publisher(s): Artpower International
List Price: $40.00
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