
Speaking with a Purpose
by Koch, ArthurBuy New
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Summary
Table of Contents
Most chapters conclude with “Exercises.”
1. Getting Started.
Say Something Worthwhile.
Say It Ethically and Accurately.
Say It in an Easy Way.
Projecting Confidence.
The Truth about Nervousness.
How to Develop Self-Confidence.
Visual Imagery for Confidence in Public Speaking.
A Script for Visual Imagery to Develop Confidence in Speaking.
The Communicative Act.
How Communication Works.
Ethics in Communication.
2. Audience Analysis.
Who Exactly Is My Audience?
What Response Can I Reasonably Expect from My Audience?
Will My Audience Find This Subject Useful?
Will My Audience Find This Subject Interesting?
What Is My Audience's Knowledge of My Subject?
What Demographic Characteristics Should I Consider about My Audience?
Is My Audience's Attitude Favorable, Indifferent, or Opposed?
3. Determine Your Purpose and Subject.
Selecting a Subject.
Specific Purpose.
The Central Idea.
Listening.
Barriers to Listening.
Ways to Improve Listening.
Note-Taking Tips.
4. Gathering Supportive Material.
Personal Experience and Knowledge.
The Library.
The Librarian.
Electronic Services.
The Internet.
Ethics in Using the Internet.
E-Mail.
Telnet.
Usenet.
Interviewing.
Writing Away for Materials.
Taking Notes.
Bibliography.
5. Supporting Your Ideas.
Examples.
Explanation.
Statistics.
Testimony.
Comparison and Contrast.
Visual Aids.
Computer Generated Visual Aids.
Combined Supports.
6. Preparing the Content of Your Speech.
Organizing Your Speech.
Planning the Body.
Decide on Main Points.
Arranging Central Idea and Main Points.
Body of Speech.
Transitions.
7. The Introduction and Conclusion.
Objectives of Introductions.
Attention Step in Introductions.
Types of Conclusions.
Outlining Your Speech.
Sample Full-Sentence Outline for a Speech to Instruct.
8. Delivery.
Impromptu Speeches.
Manuscript Speeches.
Memorized Speeches.
Extemporaneous Speeches.
Nonverbal Communication.
Kinesics.
Bolidy Movement.
Gesture.
The Face and Eyes.
Personal Appearance.
Paralanguage.
Effective Word Choice.
Interestingness.
Sample Delivery Outline.
Using Note Cards.
Practicing the Speech.
Delivery Pitfalls.
9. Informing.
Demonstration Speeches.
Description Speeches.
Expository Speeches.
Guidelines for Informative Speaking.
Sample Speech to Inform.
10. Persuasion.
Persuasion Defined.
Personal Proof.
Psychological Proof.
Logical Proof.
Deductive Reasoning.
Other Forms of Reasoning.
Fallacies.
Types of Persuasive Speeches.
Sample Speech to Inform.
11. Group Communication.
The Functions of Discussion.
Types of Discussion.
Participating in Discussion.
Moderating the Discussion.
A Pattern for Problem Solving.
Evaluating Discussions.
Using Case Problems.
Index.
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