Electronic Commerce,9780619063115

Electronic Commerce

by
Edition: 3rd
ISBN13: 9780619063115
ISBN10: 0619063114
Format: Paperback
Pub. Date: 2002-04-25
Publisher(s): Course Technology
Upgraded Edition: Click here!
List Price: $98.95

Rent Textbook

Select for Price
Add to Cart
There was a problem. Please try again later.

New Textbook

We're Sorry
Sold Out

Used Textbook

We're Sorry
Sold Out

eTextbook

We're Sorry
Not Available

Buy from our Marketplace starting at $30.80

How Marketplace Works:

  • This item is offered by an independent seller and not shipped from our warehouse
  • Item details like edition and cover design may differ from our description; see seller's comments before ordering.
  • Sellers much confirm and ship within two business days; otherwise, the order will be cancelled and refunded.
  • Marketplace purchases cannot be returned to eCampus.com. Contact the seller directly for inquiries; if no response within two days, contact customer service.
  • Additional shipping costs apply to Marketplace purchases. Review shipping costs at checkout.

Summary

Electronic Commerce, now in its fourth annual edition, continues to balance both the technological and strategic aspects of electronic commerce essential to succeeding in today's Internet-based economy. The author tackles the business topics first, then addresses the technology needed to support those strategies. New detailed Business Cases in each chapter challenge you to apply core concepts to real-world scenarios and to develop solutions. The author has also revised and updated this text to provide the most up-to-the-minute information and resources, including discussions of international, legal, ethical, and tax issues. This text also provides full coverage of the CompTIA EBiz+ certification exam objectives! Book jacket.

Table of Contents

Preface xxii
Introduction
Introduction to Electronic Commerce
1(37)
Technology Infrastructure: The Internet and the World Wide Web
38(45)
Business Strategies for Electronic Commerce
Selling on the Web: Revenue Models and Building a Web Presence
83(49)
Marketing on the Web
132(46)
Business-to-Business Strategies: From Electronic Data Interchange to Electronic Commerce
178(40)
Web Auctions, Virtual Communities, and Web Portals
218(34)
The Environment of Electronic Commerce: International, Legal, Ethical, and Tax Issues
252(45)
Technologies for Electronic Commerce
Web Server Hardware and Software
297(31)
Electronic Commerce Software
328(34)
Security Threats to Electronic Commerce
362(35)
Implementing Electronic Commerce Security
397(44)
Payment Systems for Electronic Commerce
441(41)
Integration
Planning for Electronic Business
482(27)
Appendix A Comparison of HTML and XML features 509(9)
Glossary 518(28)
Index 546

An electronic version of this book is available through VitalSource.

This book is viewable on PC, Mac, iPhone, iPad, iPod Touch, and most smartphones.

By purchasing, you will be able to view this book online, as well as download it, for the chosen number of days.

Digital License

You are licensing a digital product for a set duration. Durations are set forth in the product description, with "Lifetime" typically meaning five (5) years of online access and permanent download to a supported device. All licenses are non-transferable.

More details can be found here.

A downloadable version of this book is available through the eCampus Reader or compatible Adobe readers.

Applications are available on iOS, Android, PC, Mac, and Windows Mobile platforms.

Please view the compatibility matrix prior to purchase.