Business Communication : A Framework for Success
by O'Hair, Dan; O'Rourke, James S.; O'Hair, Mary JohnEdition: 1st
Format: Hardcover
Pub. Date: 2000-04-07
Publisher(s): South-Western College Pub
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Summary
Business Communication: A Framework for Success presents a truly strategic approach to business communication. This text builds on a solid foundation of rhetorical and communication theories by including a range of real-company examples that make the theories come alive. These innovative methods not only help to identify the many challenges encountered by today's business communicators, but our methods also foster a mastery of communication skills that will carry the reader well into his/her own career.
Table of Contents
| PART 1 A Framework for Business Communication | 1 | (130) | |||
|
6 | (32) | |||
|
38 | (32) | |||
|
70 | (32) | |||
|
102 | (29) | |||
| PART 2 Developing Communication Skills | 131 | (110) | |||
|
134 | (26) | |||
|
160 | (26) | |||
|
186 | (24) | |||
|
210 | (31) | |||
| PART 3 Correspondence | 241 | (116) | |||
|
244 | (44) | |||
|
288 | ||||
|
32 | (325) | |||
| PART 4 Reports and Proposals | 357 | (88) | |||
|
360 | (24) | |||
|
384 | (32) | |||
|
416 | (29) | |||
| PART 5 Organizational and Group Communication | 445 | (60) | |||
|
448 | (28) | |||
|
476 | (29) | |||
| PART 6 Employment Communication | 505 | (68) | |||
|
508 | (30) | |||
|
538 | (35) | |||
| PART 7 Challenges in Business Communication | 573 | (58) | |||
|
576 | (28) | |||
|
604 | (27) | |||
| Glossary | 631 | (8) | |||
| Appendix | 639 | (10) | |||
| Indexes | 649 |
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