D'art Design Gruppe/ Undesigning
by Morgan, Conway LloydEdition: Bilingual
Format: Hardcover
Pub. Date: 2007-04-11
Publisher(s): Av Edition Gmbh
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Summary
They call it "undesigning" and they do it very well, if the tally of awards and expanding client base is anything to go by. By undesigning they mean design as a ludic process not a predetermined solution. Design, for D'art Design, is a pathway of discovery, not the application of a set of rules, whether it is a question of three-dimensional design, graphic work or exhibition and stand design. This latest volume in the rockets series looks at the work of this design agency in Neuss, Germany, founded in 1991 and now with a staff of 24. D'art Design advises clients such as adidas, ARTE, Philips, E-plus, AUDI, DAEWOO, Lloyd, Renault, RWE, Samsonite and Sony. avedition rockets is a cutting edge series of accounts of the work of trans-media design agencies in Germany and around the world. A celebration of new initiatives, new approaches, new solutions.
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